Privacy Policy

At MYPERFUMESHOP Ltd we are committed to safeguarding the privacy of our users. This Privacy Policy explains how we collect, use, and protect your personal information. By using our website, you agree to the terms of this policy and consent to the collection and use of your personal information as outlined below.

What information do we collect?

We collect information from you when you register on our site, place an order, subscribe to our newsletter, respond to a survey or fill out a form. When ordering or registering on our site, as appropriate, you may be asked to enter your: name, e-mail address, mailing address, phone number, or credit card information. You may, however, visit our site anonymously.

What do we use your information for?

Any of the information we collect from you may be used in one of the following ways:

• To personalize your experience (your information helps us to better respond to your individual needs)
• To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you)
• To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs)
• To process transactions
• To send periodic emails (if you have opted-in to receive our email newsletter)

Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

How do we protect your information?

We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information. We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our payment gateway provider's database, only to be accessible by those authorized with special access rights to such systems and are required to keep the information confidential. After a transaction, your credit card information will not be stored on our servers.

Do we use cookies?

Yes, we use cookies to help us remember and process the items in your shopping cart, understand and save your preferences for future visits, and compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. If you prefer, you can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies via your browser settings. Like most websites, if you turn off cookies, some of our services may not function properly. However, you can still place orders by contacting customer service.

Do we disclose any information to outside parties?

We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

In our commitment to transparency and protecting your privacy, we want to inform you about our partnership with Microsoft Clarity and Microsoft Advertising. This collaboration enables us to capture and analyze how users like you engage with our website. We collect data through behavioral metrics, heatmaps, session replay, and other tracking technologies. This process involves the use of both first-party and third-party cookies to meticulously track user interactions, behaviors, and patterns on our site.

The primary aim of gathering this data is to enhance your user experience, ensuring that our website and its content are tailored to meet your needs and preferences. By understanding which products or services garner the most interest and how our site is navigated, we can make informed decisions on optimizing our offerings and website layout. Additionally, this information plays a crucial role in our marketing efforts, allowing us to design and deliver advertising that is relevant and engaging to you.

Beyond user experience and marketing, the data collected serves vital purposes in ensuring the security and integrity of our website. It aids in the identification and prevention of fraudulent activities and potential security threats, ensuring a safe and secure environment for all our users.

We also leverage this data in advertising campaigns to reach out to potential customers and re-engage existing ones with personalized content that matches their interests and online activities.

It's important to note that while we collect and analyze this data, your privacy remains our top priority. The information captured is handled with the utmost care and in accordance with the highest privacy standards. We do not sell your personal information to third parties.

For a more comprehensive understanding of how your data is collected, used, and protected, we encourage you to review the Microsoft Privacy Statement. This document provides detailed insights into Microsoft's data practices, including how data is collected through Microsoft Clarity and Microsoft Advertising, and the control options available to you.

By using our website, you acknowledge and agree to the collection and use of your information as outlined in this policy and the Microsoft Privacy Statement. If you have any questions or concerns about our use of your data or the privacy measures in place, please do not hesitate to contact us directly.

Third-party links

Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Children's Online Privacy Protection Act Compliance

We are in compliance with the requirements of COPPA (Children's Online Privacy Protection Act); we do not collect any information from anyone under 13 years of age. Our website, products, and services are all directed to people who are at least 13 years old or older.

Your Consent

By using our site, you consent to our website's privacy policy.

Changes to our Privacy Policy

If we decide to change our privacy policy, we will post those changes on this page, and/or update the Privacy Policy modification date below. This policy was last modified on [insert date].